My creations have a story behind them and each creation is a part of the brand that is me and my work.

I put my heart and soul into my creations, and when I offer them for a sale it is not like selling lemonade, it is more like asking the public to pass judgment on me as a human being. If I put a high price and people sneer, it feels terrible but if I undervalue my work that is no better for my soul. The trick is to find a fair price for the work, time and skill and then to find people who value and appreciate it. I like to offer customers a great creation and I can’t do that if we are arguing on the price.

If I make a unique piece that I think is just that bit better than the rest, people will generally recognize the effort and the embodied “love” and if someone else likes it too they will be happy to pay for it. I compliment them on their excellent taste and a great eye for quality and we will all be happy.

There is a limit to the price that customers will pay within a certain market. At some shows I simply do not put work out for sale because I know they are not going to pay what it is worth and justifying realistic price tags to people who are used to buying mass produced goods is a waste of time.

I set prices so that they allow me to cover costs and allow for my passion for creating craft that others and I appreciate to continue. The joy is in the making and if it doesn’t sell it’s also nice to have it around. If people really want one thing then they will find a way to get it.